Genshin Impact has officially revealed Baizhu and Kaveh’s drip marketing, confirming their banner release in Genshin Impact v 3.6.
Genshin Impact is an action-adventure game developed by HoYoverse, formerly known as miHoYo. The game is mainly free to play with a gacha monetization system. Players can spend real-world currency to buy primogems and wish for their favorite characters and weapons.
As the weapons and characters are the main things that bring money to HoYoverse, they take utmost care in designing and marketing them. HoYoverse releases Drip Marketing for upcoming Genshin Impact banner characters as part of this marketing strategy.
This drip marketing usually happens before a new patch update is on the horizon. The characters that get drip marketing usually get banners in the patch after the upcoming one. Meaning, Currently, it’s Genshin Impact v3.4, so if a character gets drip marketing now, it’s possibly set to release in Genshin Impact v3.6.
The good news is that we could be seeing Baizhu and Kaveh banners in Genshin Impact v3.6 update as their drip marketing just released.
Genshin Impact Baizhu and Kaveh officially announced
Baizhu Details
From the drip marketing, we get some info about Baizhu, the upcoming 5* Dendro character from Liyue. The official Tweet, which revealed Baizhu mentions him as a doctor with unremarkable skills. It reads,
“Baizhu ‧ Beyond Mortality
Owner of Bubu Pharmacy
‘There’s a pharmacy in Liyue called Bubu, and in it is Dr. Baizhu. His skills make all illnesses better, but his medicines are really bitter!'”
Kaveh Details
At the same time, we also get a look at Kaveh. According to leaks, Kaveh was supposed to be a 4* Cryo Claymore character. But his drip marketing confirms that he is indeed a Dendro character. The Tweet that introduced him reads,
“Kaveh ‧ Empyrean Reflection
Renowned Sumeru Architect
A renowned architect from Sumeru, known as the Light of Kshahrewar. He is one of the most high-profile figures in the industry.”
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